64.2% of all clicks go to the top 3 Google Business Profiles in Google Maps searches. If your business isn't at the top, you're missing a source of stable cashflow.
Every day, people in your area search for exactly what you offer, and Google often shows them only 3 initial local businesses in the map pack. If you're not one of them, that revenue goes elsewhere.
Most local businesses have a Google Business Profile. But there's a massive difference between having one and having one that actually ranks. An unoptimized GBP is invisible, and it costs you real money every single month.
OnlyTrue Strategy was built specifically to solve this problem for New England's local businesses: the contractors, service providers, and small businesses that drive this region's economy.
Of people who run a local mobile search visit a business within one day. 28% make a purchase. That's your customer, going to whoever ranks #1.
The top local map pack position captures more clicks than any organic result below it. One position difference is the difference between a full calendar and an empty one.
Online reviews influence purchase decisions as strongly as personal recommendations. Businesses with fewer, lower-quality reviews consistently lose to optimized competitors.
Local SEO compounds over time. Competitors investing today are making the climb steeper and more expensive for you tomorrow.
In nearly every New England market, smart businesses are actively investing in GBP optimization. They're widening the gap right now.
Map pack rankings are built on accumulated signals: review velocity, posting frequency, citation consistency, engagement history. Starting later means building from a deeper hole.
If your business should be generating 40 local leads per month but isn't in the map pack, those leads are already going to your competitors. That's compounding loss you can't recover.
We're so confident in our process that we guarantee a minimum 15% increase in inbound calls within 90 days of full optimization, or we keep working for free until you get there. No other New England local SEO agency is committed to seeing you flourish in our local communities like we are. We chase your success, not a paycheck.
We focus exclusively on local search visibility: GBP, map pack ranking, and on-page local SEO. This combination of services and specialization produces results that generalist agencies can't match.
Your Google Business Profile is the foundation of your local search presence. We optimize every signal Google evaluates, from categories and services to photos, posts, and review strategy.
Getting into the Google Map Pack's top 3 is the single highest-ROI move a local business can make. We build the authority, relevance, and proximity signals that get you there and keep you there.
Your website and GBP need to work together. We optimize your site's structure, content, titles, and headings to reinforce your map pack presence and capture organic local traffic.
Most agencies pick one lever and pull it. We pull all three simultaneously. By combining GBP optimization, map pack ranking, and on-page local SEO into a single coordinated strategy, we create compounding momentum that no single-service competitor can match.
Four clear steps from audit to map pack dominance, refined across dozens of New England local businesses.
We analyze your current GBP, local rankings, and top competitors, giving you a clear picture and honest assessment of your opportunities.
We build a plan specific to your market, service area, and business goals. Every strategy is shaped around what your local competitors are doing, what it will take to outrank them, and the service plan you choose to get there.
We begin with a free Baseline Month to measure your current call volume and establish a starting point for your guarantee. From there, we handle everything: GBP optimization, on-page SEO, citations, review strategy, and posting.
Monthly reports showing your actual ranking progress, call volume increases, and traffic growth. We continuously optimize based on results.
OnlyTrue Strategy was built by New Englanders for New England businesses. We understand this region's markets, competitive dynamics, and the specific search behavior of local consumers from the Seacoast to the Berkshires.
We serve local businesses throughout New England with deep expertise in NH and MA markets.
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617-329-1413NH's largest & most competitive market
Booming southern NH hub
State capital & government center
Seacoast hub for tourism & dining
New England's largest metro market
Central MA commercial hub
Rhode Island's capital city
Maine's largest city & tourism center
We don't run national campaigns or manage social media. GBP optimization and local search is our singular focus, which is why we're genuinely excellent at it.
15% more inbound calls in 90 days, or we keep working for free. We commit ourselves to the work because we believe in who we do it for.
Monthly reports showing your actual map pack rankings, call volume, clicks, and cost-per-lead metrics. Real data you can connect to revenue to provide insight into your ROI.
Built by New Englanders who understand the region's seasonal patterns, competitive dynamics, and the specific behavior of consumers across MA, NH, RI, CT, VT, and ME.
We'll review your Google Business Profile, analyze your map pack rankings against top local competitors, and identify your biggest opportunities at no cost.
Claim My Free Audit →No credit card. No commitment. Just clarity on where you stand.
Every plan includes the OTS 15% Inbound Call Guarantee. No hidden fees, no long-term lock-in after the initial commitment.
Not sure which plan fits your market? Call us at 617-329-1413 and we will walk you through exactly what your local competition requires. All plans start with a free GBP audit so you know exactly what you are getting into before committing.
All features listed per plan are delivered on a monthly basis.
Everything you need to know about local SEO, GBP optimization, and working with OnlyTrue Strategy.
We guarantee a minimum 15% increase in inbound calls measured through your Google Business Profile within 90 days of completing your full optimization. If we don't hit that number, we continue working on your account at no additional charge until we do. This guarantee applies to clients who complete onboarding and provide reasonable cooperation with our process.
A Google Business Profile (GBP) is the free listing that appears when someone searches for your business or a relevant service near your location. It's the card shown in the Google Map Pack, with your name, address, phone, hours, reviews, and photos. It's the most valuable piece of digital real estate a local business can own, and the primary driver of local search visibility.
Most clients begin seeing meaningful improvements in GBP performance, including views, calls, and direction requests, within 30–60 days of full optimization. Our 90-day guarantee reflects the typical timeline for measurable call volume increases. Map pack ranking improvements for competitive keywords typically appear within 60–90 days, with significant gains over 3–6 months.
You don't strictly need a website to appear in the map pack, but having an optimized one significantly strengthens your results. Your GBP and website work together as mutually reinforcing trust signals for Google. For highly competitive searches, a well-structured local website with proper schema markup can be the deciding factor between ranking #1 and #4.
We work with any local business serving customers in a defined geographic area: contractors (plumbers, electricians, roofers, HVAC), healthcare providers, restaurants, legal and financial professionals, automotive services, home services, retail, and more. If your customers search Google for what you offer in a specific area, we can help you be found first.
Pricing depends on your market's competitiveness, your current baseline, and the scope of work needed. We don't believe in one-size-fits-all packages. A downtown Boston restaurant faces very different competition than a contractor in rural NH. We offer a free audit so we can give you an honest, accurate quote based on what you actually need. Call us at 617-329-1413 to get started.
Before we start optimizing, we spend one month measuring your current inbound call volume from both your website and Google Business Profile. This establishes a real, documented baseline so that when we guarantee 15% more calls within 90 days, it's measured against where you actually started, not an estimate. It keeps us accountable and gives you a clear picture of the return on your investment from day one.
Ads work, but only while you're paying for them. The moment your budget runs out, the calls stop. Local SEO and GBP optimization build something permanent: organic visibility that compounds over time and keeps generating leads without a recurring ad spend. Ads can also be expensive in competitive markets, with cost-per-click climbing every year. Local SEO, on the other hand, gets more cost-effective over time as your rankings strengthen. Many businesses run ads alongside their SEO, but businesses that rely solely on ads are always one budget cut away from going quiet. A strong GBP ranking is an asset you own.
Start with a free, no-pressure audit of your Google Business Profile. We'll show you exactly where you stand against your top local competitors and what it would take to rank above them.
617-329-1413
contact@onlytruestrategy.com
onlytruestrategy.com
All of New England